Your Privacy Choices

What advertising measurement does

When it is on, five pages of my.aeday.com load the Google tag and the Meta pixel, which let Google and Meta measure visits that came from our ads on Google, YouTube, Facebook and Instagram: the four sign-up pages and the setup page you land on after you join. Neither loads anywhere else on my.aeday.com, and neither loads on aeday.com. What aeday.com does is pass the ad’s click identifier into the sign-up on my.aeday.com when you follow a link from here. On those five pages the Meta pixel also records which steps of the sign-up you reach, and the Google tag may collect an email address, and any name or phone number, that you type into a form, sending each to Google as a scrambled code (a SHA-256 hash) rather than the value itself, under a setting in our Google Ads account that is on.

If you then become a member, my.aeday.com tells each platform that a membership was bought, and tells it the amount you paid. To Google it reports the purchase from our server, with the click identifier, the time and a scrambled code made from your email address rather than the address itself, and from your browser on the setup page you land on after you join, which carries nothing that identifies you; neither report carries your name, answer, IP address, browser identifier or tax information. To Meta it reports the purchase from our server only, whether or not you arrived from an ad. Whether or not you become a member, our server also reports two earlier steps of your sign-up to Meta — that you qualified, with the plan we matched you to and your estimated yearly savings, both worked out from your answers, and that you reached the payment step, which carries no amount — and when you first see your plan, the Meta pixel reports that you qualified too, with the same reference, plan and savings, so that Meta counts it once. Each of our server’s reports to Meta carries the time and the page it happened on, a reference for your sign-up (for the purchase, your membership) that lets Meta count it once, the IP address and browser description recorded when you started the sign-up, the browser identifier Meta’s pixel keeps in a cookie on the sign-up pages, a scrambled code made from an identifier of your sign-up, a scrambled code made from your email address rather than the address itself, and the click identifier if you arrived from one of our Meta ads; the purchase also carries scrambled codes made from your name and phone number, and the report that you qualified a scrambled code made from the phone number you gave on the questions page, if you gave one. None of them carries your answers or any tax information. We keep the click identifiers, the browser identifier and the codes for no more than 90 days. That limit does not reach what the Meta pixel and Microsoft Clarity record, which can include an ad click identifier in the address of a page, and for Clarity in the address of a link: Meta keeps what its pixel records under its own terms; Microsoft keeps what Clarity records as it keeps Clarity’s recordings.

Under some state privacy laws this counts as sharing personal information for targeted advertising. You can turn it off here. Once your choice has reached the sign-up, it also stops our server’s reports to Meta for a sign-up made from this browser, from the next time you press to see your savings at the end of the questions, leave the email box on the payment page holding an email address you typed there or gave on the questions page, start to enter a payment with such an address in that box, leave or switch away from that page holding an email address you typed there, press to pay or save your details on the setup page, or first see the coverage page; a report already sent cannot be taken back. For Google, your choice keeps the Google tag, and the report of a purchase from your browser, off the five pages of my.aeday.com; it does not stop our server from keeping a Google or YouTube ad click identifier that arrives in the address of a sign-up page, or from reporting a purchase to Google from our server. Your choice does not stop the email with a copy of your savings estimate, which is not advertising measurement; the unsubscribe link in that email stops our marketing email to that address until the address is given on the questions page again.

The same switch also turns off Microsoft Clarity, which records how people use every page of aeday.com and the same five pages of my.aeday.com: where you click and tap, how far you scroll, and what each page shows, with what you type hidden. Microsoft receives what it records, and its own terms let it use that information, including to build profiles used for advertising; we have not linked it to Microsoft Advertising. On this site the switch stops it on the page where you press it.

Your choice in this browser

Aeday does not act on Global Privacy Control or any other browser-based opt-out preference signal. Use the switch above to turn advertising measurement off in this browser.

We keep this choice in your browser’s local storage, not in a cookie. It applies to this browser on aeday.com; if you clear this site’s data, choose again. Because the tag, the pixel and Microsoft Clarity load on my.aeday.com, your choice travels there in the link when you go from here into the sign-up, and is then remembered there. If you open a sign-up page without passing through aeday.com — by typing its address, or by following one of our ads or any other link that points straight at it — your choice cannot travel, and they load on that page, and our server reports your sign-up to Meta, until you have been through aeday.com once and turned advertising measurement off there.

You can also ask us to opt you out, or ask about your information, by email: privacy@aeday.com